Great thought leadership doesn't just happen in law firms. Lawyers are busy people, with thousands of hours to bill. Skilled legal marketers know that to create thought leadership content, they must extract their attorneys' knowledge and then proactively manage the content creation process.
In this checklist, you'll find a list of questions you can ask your attorneys to develop a range of content. While some questions may seem similar, the repetition is designed to elicit responses that might not immediately come to an attorney's mind. Pick and choose the ones that work for you.
Fill out the form to the right to download our checklist.